Every company’s a target, every customer’s at risk. But the now-cliched threat of data breaches from Distributed Denial of Service (DDoS) attacks obscures a bigger threat: outages that impact not just data integrity but also profitability, brand equity, and customer retention.
The volume of attacks is growing and so is the impact of down time. According to Akamai’s most recent State of the Internet report, DDoS attacks are a bigger threat than ever before. “The number of DDoS attacks continued to increase substantially in Q2 2015, more than doubling the number observed in Q2 2014.”